Enríquez García, H. C.

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Vol. 9, núm. 25 / enero abril del 2024 DOI: https://doi.org/10.36791/tcg.v9i25.245

Pp. 2-17

and productivity losses. In the image below, Porter & Kramer (2011) illustrate some important connections between societal well-being and enterprise productivity:

Image 1

Connections of Social Corporate Responsibility

Source: Based on Porter & Kramer (2011).

Additionally, numerous of societal issues such as natural resource scarcity, water consumption, safety health, working conditions, and unfair treatment in the workplace, are inextricably linked to a company's processes and value chain. Societal issues might result in economic expenses in the firm's value chain since the consumers are the society, which is why opportunities can create shared value. For example, Wal-Mart reduced

carbon emissions and saved $ 200 million by decreasing packaging and saving 100 million miles from its truck delivery routes (Porter & Kramer, 2011).

Another remarkable point from this theory is the “Use of resources ”, new approaches to water, raw materials, and packaging, as well as expanded recycling- reuse are being catalyzed by increased environmental